Associate Member Spotlight

Associate Member CBCO

Get to Know Your Fellow TTA Associate Member

You see or hear their names and may know them through work but here are some insights into their personality and more.  Perhaps you’ll even find a connection you didn’t know you shared.

Keith Pfeffer, Shareholder
Curtis Blakely & Co., PC

TTA Involvement

I’m a tax partner with Curtis Blakely & Co., PC. We provide monthly bookkeeping for TTA and provide tax and accounting services for many member companies.

What’s your best habit, and one you wish you could change?

Pfeffer: More of a characteristic than a habit but being competitive, I can tend to be over-competitive at times and lose enjoyment.

What helps you get creatively “unstuck”?

Pfeffer: Taking a deep breath (at least that is what my watch says).

Who do you admire and why?

Pfeffer: My dad who was very giving, calm, compassionate, and fun to be around.

What buzzword could you live without?

Pfeffer: All of them. (What’s a buzzword?)

How do you like to relax?

Pfeffer: Playing golf or working in the yard.

Is there a favorite book you’d recommend?

Pfeffer: No, who has time to read.

What advice are you glad you ignored?

Pfeffer: Having another drink.

How did you choose your career?

Pfeffer: It runs in the family. My father was an accountant and my brother and sister, who are both older, are CPA’s.

What’s you WFH uniform?

Pfeffer: I tell everybody my birthday suit, but really shorts and a t-shirt.

Any favorite object in your office?

Pfeffer: CPA certificate and diploma from Texas A&M.

Do you have quote or saying you try to live by?

Pfeffer: The Golden Rule – Treat others the way you want to be treated.

Favorite social media accounts or websites?

Pfeffer: I try to stay off social media but will occasionally look at Facebook and will get on ESPN to view scores.

What personally has gotten you through the COVID-19 pandemic so far?

Pfeffer: My wife and son.

Top 3 activities that bring you joy.

Pfeffer: Spending time with family, playing golf, and working in the yard.

Which would you rather do?

  • Cook or exercise? Cook.
  • Read or listen to an audiobook? Read.
  • Swim or hike? Swim.
  • Present to a group or take an online course? Take an online course.

What are you looking forward to doing in 2021?

Pfeffer: Traveling and taking a couple vacations, but not sure where yet.